Tricks and Tips with points to remember while creating your explainer video?

 As the world has adopted the COVID-19 protocols and changed its daily routine, so has the film making, video editing, and animation creating industries. While most industries are on a steep slow down, the animation industry has flourished due to its favoring nature to the current situations. Animated explainer videos have become the new trend for businesses, individuals and educational institutes when it comes to connecting people with information. Momentously these videos are booming quickly specially in businesses for their marketing strategies. These videos hand a huge advantage to their users, but there are some concepts to keep in mind while creating a perfect explainer video, keep your eyes focused and have a glance below at some tips and tricks which could help you improve your explainer videos.


explainer video


 Script success

While starting up for an explainer video its necessary to draft and plan a script specifically. Script is the most important factor which influences you video. Weather it is sales or leads your goals should be perfectly reflected in your video. Make sure to review your script with your dear ones and try to get their honest video.

Storyboard

Once your script is convincing enough, you should next focus on how the story board would really look on the final output, the best way to do it is preparing 2-3 sample frames this gives you a rough idea about your video, and helps you improve your animation or story.

Video Voice

The sounds and voices, play an important role in your video as these factors influence the knowledge of the viewer by a far mile when compared to other factors. You should use the correct music which is suitable to your animation and the scenario or environment of the video. After that comes voice of the animated characters or voice used to elaborate the moving animations. Make sure that the wordings should be in perfect motion with the pictures and objects finally delivering the message to the viewer. Keep in mind to have a control on the volume of your voice or music to just be fine not to loud nor to sound, just the perfect blend so the viewer faces no problem while hearing it.

Animations

Animation could be one important piece in the jigsaw determining the success matrix of your video. Animations should be related to your product and services, reflecting your brand perfectly. Using isometrics and motion graphics can benefit your animated explainer video. Try using more motion animated graphics with moving characters. Make proper use of images and info graphics if required, animations should also favour the voice or music which you have used in the video. Highlight your animations with borders or the video screen with dark edges, make use of bright colours in your animation and finally make sure that the animations are perfectly in rhythm with the voice music and subtitles, eventually delivering the correct message to the viewer.

 Shorter the video better it is?

The true fact of explainer video company is that these videos are short promotional videos which are used to convey a soft and short message to its viewers. So YES shorter the video, the better it is to understand as its proved by a number of researches around the world that short graphical and animated explainer videos help in better understanding of the viewer. Make sure your video does not cross the 3 minute mark, if it’s a sales video you can keep it short as 50 to 60 seconds.

 Kiss (keep it simple silly)

Sounds funny and gets you blushing while reading, but that’s truth. Keeping your creation simple by using simple techniques and messages workout well, make sure to use simple wordings and subtitles with soft music, keep in mind the animations need not be to heavy or colourful just use simple animations for a short video. Make sure that your video is not too lengthy or to short, just keep the duration good enough in which your message to the viewer in conveyed properly. Use proper description below the video and title.

Conclusion

Finally coming to a conclusion, these are some honest tips and tricks which can help you improve your animated explainer videos, If creating an animation video is something you’re looking for, feel free to connect with Explainer Mojo, they are leading the way in developing explainer videos right from the script to the final launch they cover all aspects of video development on the behalf of their clients.

 

 

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