Influence of Explainer Videos on Your Sales Funnel

 The world today has become a global market for customers & especially for businesses to grow. Today every successful business that exists has benefited through globalization & internet, as the opportunity grows the competition for business survival has also become more brutal.

Every business needs an efficient sales team that generates quality leads, making the marketing & sales department the backbone of every modern organization. Competition today exists in businesses of every niche & this time the competition is globalized where all companies compete in one global market.

Having a strong sales funnel becomes crucial to feed the business with regular cash flow & increase revenue & profits. The sales funnel is the journey of every customer right from generating interest in the mind of the customer to consuming the product to the final sale of the product. The sales funnel is the funnel of crucial leads generated through marketing activities that catch the interest of the customers that are likely to be converted into a sale.

Explainer Videos For Sales Funnel

The internet has become very accessible to everyone creating a global social network for businesses & customers to connect with each other.

Top social media networks such as Facebook, Instagram, Twitter & Youtube are daily used by billions of people worldwide. These social media platforms are triggered by content in form of texts, images & videos. This dynamic has given birth to explainer videos which today are used by successful businesses to market their brand more effectively.

A good explainer video can help catch the attention of the audience on the internet, thus becoming a good asset to flood the sales funnel with quality leads. Today let’s discuss more in-depth how can animated explainer videos help boost your sales funnel & how can an animated explainer video company help you get that perfect animated video for your business.






Create Brand Awareness

When entering new markets, it becomes essential for businesses to create brand awareness through proper marketing strategies.

Creating brand awareness includes targeting the correct set of audiences that will be influenced by your product or service & can become a part of your sales funnel.

Animated explainer videos have been proven to grasp the attention of the viewer effectively by 95% when compared to other video types.

So animated explainer videos can be marketed on social media platforms, search engines & n your website to grab the attention of your audience in the target market. The best thing is you can customize the content, visuals, graphics & other aspects of your animated explainer in such a way that it directly targets the minds of your target audience.

Thus Animated explainer videos are a cost-efficient & effective brand awareness tool for your sales funnel.

Consideration Process

Once your marketing is able to catch the attention of your target audience they are more likely to purchase your product or hire your service. Then comes the consideration stage in which the target person is thinking about whether he should purchase your product or service.

This is the stage when your sales funnel is occupied with a number of potential customers in the form of leads & your sales team should get active in order to convince the customer.

An effective animated sales video can help make the customer consider your product, and explainer videos on patient testimonials, advantages of your products & services, etc can be showcased in the explainer video.

This dynamic explainer video made especially for your sales team can help in securing more conversions & convert the leads into final customers.

Sales Conversion Process

This is the final, & the bust crucial process of the whole sales funnel, where your lead or customer is closed down for price & becomes your long-term customer or the customer opts to back out.

Both of the scenarios have a huge effect on your sales team’s performance, animated explainer videos have been proven to grasp the attention of the audience so strongly that the final sales conversion becomes easier. But it’s not as easier as it appears, there should be a strong attempt by your sales team to convince the customer and convert them into successful sales.

Thus this concludes that animated explainer videos can be a good tool to influence your sales funnel. A combination of a skilled marketing & sales team with a perfect animated explainer video can be a good combination to grow your sales funnel.

Best Explainer Video Production Company

Explainer Mojo is the leading explainer video company based in the UK, that works with top businesses for the production of animated explainer videos. Explainer Mojo also has convenient animated explainer video pricing that is customized according to our client’s requirements. Each explainer video cost at Explainer Mojo can be budget-friendly based on the nature of the video.

At Explainer Mojo we are a team of highly skilled graphical video designers that make for you the best-animated explainer videos to powerfully market our brand on the internet platform.

Feel free to connect to Explainer Mojo today, the best explainer video company in the UK & across Europe.

Why Video Content is so important in The First Place?

 The trending social media & search engine platforms currently prioritize video content to have more reach, impressions & views organically.

In modern times traditional marketing tools such as television advertisements, radio advertisements, advertising through newspapers & magazines, etc have become outdated & are replaced by new marketing platforms such as social media & search engines.

The world has globalized, and businesses now have the freedom to have a worldwide reach to market their services. Internet & computers have helped connect humanity more efficiently, through social media platforms.

The explainer video services are on a boom, as social media platforms & search engines encourage video marketing more when compared to images & content marketing. Many companies have bought explainers to their aid in order to reduce unwanted advertisement expenses.

Today explainer videos are used by almost every successful business to market their brand on the internet platform. Video content helps engage the audience better this boost your SEO, engagement rate, insights & leads. Connecting to an explainer video company can help you get a perfect explainer video for your business.





Why Are Explainer Videos So Effective

Explainer videos are short informative videos with animation or graphical content that help the viewer understand your brand, services, or products at a short glance. Businesses that opt for explainer video services & include explainer videos in their marketing strategies have noticed a significant growth in their customer base.

The best thing is explainer videos are a very portable marketing tool on the internet. The same video can be used on your website, social media platforms & shared on messengers. This is very inexpensive, convenient, reduces time & helps reduce unwanted advertisement expenses.

All explainer video types perform well you have the option to choose from such as whiteboard explainer videos, 2D-3D explainer videos, and isometric explainer videos, but the most responsive and the best video types are animated explainer videos.

Animated Explainers Videos

There are many explainer video types for you to choose from, but today we stem our focus on a particular explainer video type popularly known as animated explainer videos. Animated Explainer videos are the most successful explainer video type. Animated explainer videos are graphically rich, include motion graphics & engage the audience better.

Research proved that animated videos help the viewer focus his attention up to 95% better when compared to other explainer video types this gives animated explainer videos a significant boost.

Pricings Of Animated Videos

Yes, the pricing is something always that concerns you. Implementation of an animated explainer video in your marketing activities can be a game changer. What is the animated explainer video pricing for a video is a very frequent question asked.

Well the answer depends on your requirements, the animated explainer video pricing for a 3-minute explainer video can start from $1,000 & can go up to $7000 and the animated explainer video pricing for a 5-10 minute animated explainer video can be anything above $10,000. The animated explainer video pricings are always high as it’s always in demand. Connecting to a good explainer video company like Explainer Mojo can help to reduce your animated explainer video pricing by far.

Importance Of Video Content

Video is the best way to market your brand & explainer video services are the best video content format to market your brand on the internet platform.

The common nature of videos is they have the tendency to attract more viewers & engage the audience more. Today social media platforms such as twitter, Facebook & Instagram which were once only optimized for image sharing now also support videos. More videos simply keep the audience engaged and spend as much of their time on such social media platforms.

Brand Awareness

As a new business, your main goal is always spreading brand awareness, which is often a challenge for brands.

In modern times this challenge seems not so challenging with the use of search engines, websites & social medial marketing to your aid. Explainer videos & other video content can be used as tools to market your brand and spread brand awareness.

Regularly updating your social medial channels with fresh explainer videos can help you stay in touch with your audience & is absolutely free. Thus in modern times video content can help you spread brand awareness more quickly,

 

Targeting Audience

If your brand is a good catch for a certain group of customers or your target audience the youth or elderly, explainer videos can help you target your desired audience.

You simply have to design and execute the explainer video with the likely thinking of your target audience. Including texts, digits, animations, etc all directed towards the interest of your audience. Connecting to an explainer video company can help you design a perfect explainer video based on your target audience.

Further, if you opt to run paid advertisements on social medial platforms or google search engines then you can use explainer videos & in the settings target your audience based on their interests, hobbies, age, or education.

Reduce Marketing Expenses

Marketing is an investment, every business has to invest in marketing in some or the other way as it’s the backbone of every organization.

The traditional marketing tools such as advertising on Tv, newspapers, magazines & radio were expensive & not accurate as you could not target a certain sect of audience or have insights into conversions & sales.

Modern marketing tools such as social media ads, google ads & search engines support video content and the best this is you can run paid ads with your selected budget, pause your marketing campaign, optimize it, have your insights, conversion rates, and eventually have full control on your marketing activities this helps your business spend more effectively on your marketing activities.

Best Explainer Video Services.

Explainer Videos are the new normal marketing tool for businesses all around the world. Explainer Mojo is the leading explainer video company in the UK that provides you with a wide range of explainer video services all under one roof.

Explainer Mojo provides you with the best-animated explainer video pricing as we are the leading animated explainer video services company in the UK. Feel free to connect to Explainer Mojo today for the best-animated explainer video services or for the production of your business app explainer video, as we provide a wide range of explainer video services.

Importance of Whiteboard Animation Explainer Videos for Your Business

 Marketing is the backbone of every modern business, there is competition every day in every niche of business. As every economy develops and the internet connects the world together it has created a global competition a place where small and big businesses compete for survival.

The competition among businesses in modern times is more competitive, as marketing still continues to be the top priority of businesses around the world, the marketing game also has taken a different turn.

Traditional marketing and advertising techniques such as advertising through radio, magazines, pamphlets, newspaper advertisements, and television have become outdated and less effective. Modern businesses have taken a smarter, more efficient, and affordable root to market their brand.

Modern internet platforms such as social media and SEO are the new marketing tools, widely adopted by businesses all around the world. Researchers have proven that in 2022, an average individual spends 2-3 hours of his daily time scrolling through social media and on the internet.

Today’s businesses understand marketing through social media and search engines is a game changer, and the most efficient tool to market your business on the internet platform is through an explainer video.

There are many forms of explainer video types & explainer video services. But today we discuss in depth the importance of whiteboard explainer videos in marketing your business, and how could you find a whiteboard explainer video company for your business.

What is Whiteboard Explainer Videos?

Let’s get down to the basics, and explain to you what are the fundamentals that make a whiteboard explainer video.

  1. Whiteboard videos are a video style, that contains animated images and texts drowned on a whiteboard.
  2. The whiteboard is the main highlighting point of these videos.
  3. Animations play the most important role.
  4. Whiteboard explainer videos duration can be from 3-7 minutes.
  5. The Whiteboard explainer video contains texts, images, subtitles, voiceovers & music.

Whiteboard explainer videos contain all the 5 features mentioned above, adding that the explainer video is informative, markets your brand, is engaging to the viewer, and finally acts as a convenient marketing tool to market your business on social media and other internet platforms. Connecting to a whiteboard explainer video company can help you craft your imagination into reality with the use of a whiteboard explainer video.

Importance Of a Whiteboard Explainer Video for Your Business

Well, the goal of explainer video services is clear, explainer videos are only and only a marketing tool that holds the power to provide your business with an affordable, reasonable and efficient marketing strategy. So being clear these videos are a good source of marketing, below we discuss the importance, of how can a simple whiteboard explainer video help grow your business and act as an efficient marketing tool to grow your brand.

Advertising

In modern times the competition has grown among brands & businesses entering a global level where there is competition locally as well as internationally. Advertising in the form of radio, television, or newspapers is less effective. Social media or search engine platforms are more optimized for businesses to advertise their brand through explainer video services. Whiteboard explainer videos can be posted on top social media platforms such as Facebook, Instagram, LinkedIn, Twitter, and YouTube helping you have a global reach. These social media platforms are used by billions of users worldwide. So, whiteboard explainer videos can help your brand market more efficiently on a worldwide scale.

Branding

In simple terms, branding is a part of advertising, it’s a process that is in the marketing goals of every business today. Branding is a traditional business practice and today it’s on a much larger scale. Having a perfect whiteboard explainer video can help you set standards apart from other brands, and create a unique appearance of your brand in front of your viewers or customers.

Branding helps an individual brand have its own unique identity in the forms of different logos, texts, slogans, etc. Marketing your brand through a whiteboard explainer video can be a good way to create a unique identity for your business and thus set you apart from your competitors.

Target Audience

Whiteboard explainer videos hold the tendency to attract more audience because it contains images, texts, voiceovers, motion graphics, and animations. Marketing researchers have proven that animated videos help grab the attention of the viewers 90% of the time more effectively when compared to other types of explainer video services. The best thing is connecting to a whiteboard explainer video company that can help you design an explainer video that targets the interest of your audience.

Paid Social Media Campaigns

The main aim of social media was the connect people, today accomplishing its motive social media platforms have turned into a virtual world where you can connect to people of every country or locality free of cost. This has paved the way for paid advertisements where you can use images, banners, and explainer videos as a tool and market it to the target audience you select.

Known as social media campaigns, these advertisement campaigns are more optimized, affordable, and provide the best return on investments as now you can target your desired audience on the basis of age, gender, education, and wealth. Whiteboard explainer video can be easily used for paid social media campaigns, this will give you an upper hand in targeting your audience more specifically and thus gain more business.

Marketing on Messenger

Just like social media platforms, messengers are internet chat systems that are popular on android. Top messenger platforms such as Facebook, Instagram, WhatsApp, LinkedIn, and telegram hold billion of daily users. These are messengers as well as social media platforms that can connect people from all around the world.

A whiteboard explainer video is optimized for sharing on a mass scale on messenger platforms, this sharing is free of cost, requires less effort, and is a good way to connect to your audience in person.

Best Explainer Video Company

Explainer video services become essential business services as every business has a need to market its brand through videos.

Explainer Mojo is the best whiteboard explainer video company that provides you with a wide range of explainer video services all under one roof.

Explainer Mojo provides customized animated explainer video pricing to its clients, pricing that is reasonable and affordable to every type of business.

Explainer Mojo has previously worked with many businesses from the UK, USA, and across Europe. Team of Explainer Mojo is a group of advertising and professional editors that craft to perfection videos that suit your business marketing activities.

Feel free to get in touch with Explainer Mojo, the best whiteboard explainer video company in the UK today for the best-animated explainer video for your business.

How to Humanize Your Brand with a Marketing Cartoon Video?

 Marketing is the backbone of every organization, with the help of effective marketing strategies a company can gain huge profits over a shorter period of time. Advertising is the most advanced form of marketing, as technology becomes more hand, marketing has taken a digital approach. With more businesses trying to market their brand on social media and search engine platforms.

Explainer videos have proven to be a game changer in digital marketing, as top social media platforms such as Facebook, Twitter, Instagram & Youtube prefer videos as a top priority.

Short videos perform well than written and image content on the internet, this has made video marketing a top-notch tool for top businesses to market their brand.

Animated explainer videos have been the most useful type of explainer videos as it helps attract an audience much faster when compared to other forms of explainer videos. The best thing is that animated explainer video pricing is within the scope of many businesses, and it can be shaped according to the user’s requirement.

Connecting to an explainer video company or a video animation company can help you get a perfect explainer video for your business. There are still many forms of animated explainer video types that you can choose from, like whiteboard explainer videos, 2D-3D explainer videos, isometric explainer videos, cartoon explainer videos, or humanized explainer videos.

The form of explainer video which we discuss today is how to humanize your brand with a marketing cartoon video.

What is Cartoon Video?

An animated video that has cartoons represented in it, is an animated cartoon video, a cartoon video containing high graphical images and motion graphics. Cartoon effects are a total combination of illustrations, geomatics, images, animations, and motion graphics.

Animated cartoon videos can also contain a series of drawings and computer graphic simulations, cartoon animated videos are widely used on the Youtube platform. Connecting to a video animation company can help you get a cartoon animated explainer for your businesses.

Humanizing Your Brand With Cartoon Explainer Video?

Humanizing your animated explainer video simply means using human cartoon effects to represent your brand and convey your message to the audience. The human characters used in the video reflect human emotions, movement, and speech. The concept may sound simple but is pretty effective.

Top, performing videos on youtube are often the Huamized cartoon videos, that have gained top rankings. These videos help send a perfect message to their viewers without actually using a human, but making use of a cartoon humanized form to convey the message.

These humanizing cartoons can be given motion graphics, emotions, and other effects to make them more like a human. Further speech in the forms of subtitles and voiceovers can be added making it a more lively experience.

Whiteboard explainer videos are good to partner with humanizing cartoon videos as the whiteboard in the background gives more room for the humanized cartoon effects and makes them look more defined. Connecting to a whiteboard explainer video company can be a good solution for you if you’re looking forward to a whiteboard video with amazing cartoon effects.

Tips to Humanize Your Brand Video

Adding human characters in the form of moving animations and motion graphics can be termed a perfect humanized cartoon explainer video.

Such explainer videos have proven fruitful for hospital, education, and agricultural brands in marketing their business online through an explainer video.

For a perfect explainer video, it’s necessary for you to connect to an explainer video company, you should always keep these tips in mind so your explainer video is crafted to perfection.

Script It Well

The script of your video, by far decides the fate of your video being successful. The script of your explainer video must aim at value generation, and the correct sequence of content, dialogues, scenarios, action, and animation. Since your humanized animated graphics are going to be very complex in nature, it’s necessary to have a script practiced to perfection before you connect to a video animation company.

Valuable Content

It’s necessary to include content that generates value for the viewer. A hospital is showcased as treating patients, or an NGO is showcased as helping the poor, through the help of humanizing animated graphics these activities can be showcased in more dept. Value generation must be included in your animated explainer video to make it successful.

Use Animations

When using animations, it’s necessary to use these animations to your advantage. The best thing is that these animations can be totally controlled by your prospective. Making use of animations according to your will, you can help project strong value acquisition and convey your message more prominently to the viewer.

Humanize Emotions

As you opt for humanized characters, it’s necessary for these characters to reflect human emotions such as pain, happiness, laughter, and caringness. A wide range of emotions can be reflected through animations. It’s best to use emotions in characters that reflect your brand value or customer satisfaction.

Express Gratitude

When you end your explainer video, always make sure to share some true testimonial of your brand or something emotional that touches the viewer’s heart. Thanking the viewer for his time to view the video. A well-thanked video always performs well and generates a place in heart of the viewer.

Best Video Production Company in the UK

Explainer Mojo is the best explainer video company in the UK, that provides a wide range of animated explainer video services all under one roof.

Explainer Mojo is also the leading whiteboard explainer video company in the UK, that provides affordable animated explainer video pricing to its clients.

Explainer Mojo has worked with clients from UK, USA, and brands across Europe, so feel free to connect to Explainer Mojo the leading explainer video company in the UK.

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