How long should a video be? The right duration for marketing videos

Here there everywhere, videos are become the new form of entertainment and marketing today. The use of smartphones has made it very easy to record videos, also animated video can be made through video editing software’s.

Videos can now be edited and posted on various internet platforms such as popular search engine google, website, social media platforms such as Facebook, twitter, LinkedIn, YouTube and messengers such as WATS app and telegram.

                               Explainer Mojo from Explainer Mojo on Vimeo.

Alone on Facebook there are 4 billion video views daily and the YouTube which is the most successful video uploading platform in the world has 7, 20,000 daily uploads on an average. These stats wow us, making videos a very useful modern marketing tool for businesses.


There are various groups on Facebook, telegram and WATS app this encourages video sharing easily among target groups. Social media platforms and search engine platforms both encourage video postings, as videos have higher engagements and more reach compared to written and photo content.

The question often arises that what would be the best duration for a video to be successful, which we will discuss shortly below. Until then let’s discuss about the most successful video types for businesses, organisations and industries to market their brand on the internet platform.

Explainer Video:

The most successful form of video marketing type are explainer videos, an explainer video company is responsible for marking successful explainer videos for businesses.

Explainer videos are short informative videos which give a brief or rough idea to the viewer about the product, service or brand you want to market.

Explainer videos are very powerful form of marketing, it’s observed that 81% of businesses use video marketing strategies this helps them create brand awareness. Videos give a huge advantage to its marketers, spreading business awareness at a much faster rate and reaching more people.

How To Get a Explainer Video

Well connecting to an explainer video company can be the best solution, often there are many local video editors which do make explainer videos.

Bute an explainer video company can give you a wide range of services with lower costs and better quality. Explainer Mojo is the best explainer video production company in the UK, USA and Europe.

Best Types Of Videos

There are many explainer video types, but animated explainer videos are the best form of explainer videos as they are highly successful.

Attracting 95% of the viewers focus on the video content, animated explainer videos have a significant advantage over other types of explainer videos. An explainer video production company can be the best suit for your business animated explainer video.

Pricing

Animated explainer videos are the most successful marketing video types, the animated explainer video pricing is always a question asked.

Well animated explainer video pricing for a 5 minute video can be around 1,000 USD per minute and the animated explainer video pricing for a 1 minute video can be from 300 USD to 700 USD. Explainer Mojo is a explainer video production company that produces the best type of animated explainer videos at affordable prices.

 

Duration Of Your Video

Videos have proven to be the new marketing tool as its very friendly with modern marketing platforms such as social media, search engines and websites.

A well timed video can help engage more audience on the internet platform and get more website traffic thus get more conversions. Here are some tips to time your marketing video duration for being more successful.

Social Media: These platforms are made to engage more audience, each social media platform is different from another. Its best suggested to keep your video duration from 1 min to 3 min on average. As social media promotes 3 minutes videos more, and people using social media platforms such as Facebook, twitter, and LinkedIn are out there for entertainment or work reasons. A 3 minute video is not very lengthy or too short to view.

Website: Your business website can consist of a short explainer video on its home page or introduction page. Here on your website your video duration is much controlled. If you want to showcase your product in a lengthy form your video can go up to 7 minutes you can also opt for a shorter video of 3 to 5 minutes can be best.

You Tube: The most successful platform for videos is the You Tube, which is a video search engine. You can find videos of all duration on the You Tube platform. You can make use of You Tube shorts for a quick 1 min video or you can upload a video of 7 to 10 minutes depending up on your requirement. 

 

Here were some tips for making a choice of the right video duration for your business. An explainer video company is best for you if want success in your video marketing activities.

Explainer Mojo is the best explainer video production company which provides you with a wide range of explainer video services, get connected to Explainer Mojo today.

 

 

 

 

 

 

How To Create A Video Marketing Funnel To Improve Your Sales?

 Marketing is the key to increase your sales, In the UK 86% of the businesses use video marketing for their digital marketing activities.

Businesses have also benefit quality leads from these video marketing activities, which makes videos a perfect tool to market your brand.

American businesses were noted to spend an astonishing 137 Billion USD on video marketing services, this proves video marketing is continued to grow businesses, as more businesses are willing to spend on video marketing practices.

The traditional marketing techniques such as newspapers, stickers, articles, posters and television ads have grown old. These traditional marketing techniques have been replaced by digital marketing platforms such as social media and search engine.





A research in 2020 proved that on average a person spent 2 hours 25 minutes on social media on daily basis. Over 3.6 billion users on social media were noted al around the world, this makes social media a very good platform to market your brand.

Social media platforms such as Facebook, Instagram, LinkedIn, wats app are very popular, video marketing can also be used on websites and on search engines marketing.

Videos are best tools to market business on social media and search engine platform, Explainer Video Production companies are growing highly popular. As many business are connecting to explainer video production company for their explainer video production activities.

Videos have proven to perform well on social media platforms such as Facebook, YouTube and Instagram. Facebook is the largest social media platform with 2.9 billion active users and a video consumption 4 billion views daily.

These stats and factors make explainer videos a clear winner over other marketing channels, let’s have a glance at how can we build a perfect explainer video for our marketing to have a good sales funnel for your business.

Video Marketing Funnel

Explainer videos are the best content to market your business on the internet and social media, videos have proven to have higher engagements and more reach on all internet platforms, wide range of businesses from UK and USA use video marketing to support their sales funnel.

Well videos have proven to reap more conversion rates flooding the sales funnel with quality leads, eventually benefiting the business, 76% of video marketers have noticed a better conversion rate and a increase in traffic to website of 80%, leading to more conversions through website traffic.

Market Strategically

Explainer videos are a good option to market on social media platforms such as Facebook, Instagram, Twitter and YouTube.

Each social media platform has its marketing criteria, choosing the correct social media platform can be a benefit to your marketing sales funnel.

Paid campaigns can be run on all social media platforms to gain more audience reach and spread brand awareness.

Target theAudience

The new marketing platforms of social media and google search engine are very efficient marketing tools.

You can now select the budget, location and the audience which you want to target. On basis of location you can specify the audience in a particular location which can view your video.

More specific targeting can be done by choosing the target audience and thus boost your chances of gaining quality leads at lower marketing expenditure.

Analyse the performance

While you run paid targeted campaigns, it’s always good to analyse the performance of your video marketing campaign.

Proper analysis can help determine the quality of your leads you get in your marketing funnel get going in the correct direction.

Analysis of your marketing performance can help you frame better marketing strategies for your marketing and sales funnel for future success.

Explainer Videos For Marketing

Explainer video services are the best video product services you can acquire for your video marketing campaigns.

Animated explainer videos and Isometric explainer videos are most popular video types of explainer videos as both animated videos and isometric explainer videos have a higher conversion late.

Explainer Mojo is the leading explainer video production video company in the UK, USA and across Europe.

Explainer Mojo provide all explainer video services under one roof, many businesses have benefit with the explainer videos which are created by Explainer Mojo.

Explainer Mojo provides you with customised plans at very competitive prices and premium services, so feel free to connect with Explainer Mojo to boost your marketing and sales funnel with a Explainer Video.

Note :- we are the best SEO Company in London Please email us for more information

Define the Explainer Video and Why Your Business Needs It?

Marketing is the backbone of every organization and business today, in modern times there are many businesses which provide IT services of all forms. Its assumed that the Information Technology (IT) industry followed by FMGC (Fast Moving Consumer Goods) and Housing finance companies are to grow at a very fast rate.

The competition is to be high among the growing industries and also among the small businesses, the internet is the leading marketing tool for every business today as websites, social media and search engines have become the daily need of every individual.

A research observed that on average an individual internet user spent 145 minutes on social media platforms. Facebook is the leading social media platform with 3.5 billion daily users on an average followed by Instagram, twitter, YouTube and messenger such as whatsApp. 

These platforms are good for marketing for businesses, Videos have proven to be a good instrument to operate on the social media platform. 

Animated Explainer Videos have proven to grow more engagements, interactions and views on the social media platform making it a perfect marketing tool for businesses to grow. Animated explainer video company is best suggested for the production of explainer videos which can help businesses grow on the social media platform.

Explainer Video

Best Form of Explainer Videos For Marketing

There are many forms of explainer video formats, but the best and most responsive type of explainer videos are the animated explainer videos, these videos have proven to increase the audience engagement rate and improve the focus of the viewer by 95%, and this gives animated explainer videos a huge advantage on the social media and search engine platforms.

Animated explainer videos can help businesses showcase their brand on the social media and search engine platform, such type of videos help retain traffic on website and engage audience on social media with their interactive interface and visuals.

Its best suggested to connect with an animated explainer video company for the productions of an animated explainer video. 

The average animated explainer video pricing can be can be USD 3,500 to USD 5,500 and the animated explainer video pricing for are lower quality explainer video can be USD 500 to USD 2,500 by online editors and freelancer developers. This can help you with the price but connecting to an animated explainer video company can reap your business more benefits over a freelancer video editor.

Explainer Video Company

Apart from animated explainer videos there are many other types and forms of explainer videos which can help grow your business Explainer Mojo is the best explainer video company in the UK & USA.

Explainer Mojo provides you the best animated explainer video pricing and is the best explainer video company which provides animated explainer videos, white board explainer videos, isometric explainer videos and many other kinds of explainer video format types which are suitable for business.

Explainer Mojo have worked with clients from the UK, USA and across Europe, with shear line of success in all parameters of videography. Our videos have helped businesses grow on the internet platform successfully. Feel free to connect with Explainer Mojo with the best explainer video company for free video consultancy today.

Benefits Of Explainer Videos

Explainer videos are a good form of marketing tool on the social media platform as well as on the search engine platform.

Explainer videos can provide your business with the following benefits.

  • Help spread brand awareness
  • Grow business on social media
  • Market brand in lesser price
  • Help reduce marketing price
  • Used in paid ads
  • Help retain website traffic
  • Reach more audience
  • Help viewers understand product
  • Generate more leads
  • Close more sales per quarter

Here are the 10 benefits of explainer videos for your businesses, so hurry up connect the best Animated Explainer Video company Explainer Mojo today for the first explainer video for your business.

Note :- we are one of the best SEO Company in London for more information Please email me info@rsorganisation.com

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